Thousands of Internet marketers have been making lots of money from the Amazon affiliate program. It’s one of the easiest programs to join, implement and profit from.
In fact, it’s one of the first programs that I got started with, and to this day, it’s what I make the bulk of my income from. If you’re an affiliate marketer and want to start making money quickly, I think Amazon’s affiliate program is one of the best ways to get started.
Make Money as an Amazon Affiliate
Since I’ve been profiting with the Amazon affiliate program for a few years, I’ve learned a lot over time. I’m always looking for ways to make more money from the same amount of traffic, so I like to experiment and see what I can do.
I apply what I’ve learned whenever I’m ranking niche affiliate websites. Below, you’ll find some of my best tips to increase your income as an Amazon affiliate.
Promotions and Sales during Holidays
If you have websites that promote physical products, then you should know that the holidays are a special season. They bring a massive increase in conversion rate, and depending on your niche, they also bring tons more traffic.
If you have enough traffic, it’s not uncommon to make several hundred dollars per day during Cyber Monday, and the rest of the Christmas shopping season. However, a lot of affiliates overlook the importance of focusing on all holidays.
Sure – you won’t make nearly as much during Valentine’s Day, Presidents Day or Mother’s Day, but these are great times to do promotions and garner additional sales. Amazon is known to offer sales during these times, so all you have to do is tell your visitors about these sales.
You can find a dedicated sales page on Amazon for each of these holidays, which provides great discounts on products your visitors are looking for. Another example of how to take advantage of the holidays is creating a ‘top products’ article.
For example, you could create an article like ‘top 5 best BBQ grills for Father’s Day’. The content of the article would highlight the products on Amazon’s sales page made specifically for Father’s Day.
You should be doing this for every holiday. For bonus points, you should also send out emails to your subscriber list for these holidays.
Also, when creating this type of content, make sure to actually target the correct keywords with your article title and description. Make sure to include the holiday within the title and description. Google will send you way more traffic if you do this.
Don’t Ignore Cheaper Products
You’ll see a lot of Amazon affiliates recommending you promote expensive products. I, myself, recommend you do this because you WILL make more money. It’s a proven fact.
However, you don’t want to ignore cheaper products altogether. When you promote cheaper products, you WILL sell more of them than higher priced products.
Ideally, you’ll want to promote a larger number of higher priced products overall, but the cheaper items will allow you to sell more items overall, which incrementally increases the commission percentage that you get on each product.
If you’re making over $10,000 a month, an increase in commission from 8 to 8.5 percent can equal hundreds of dollars in additional income. Keep in mind that Amazon’s affiliate program starts you at 4 percent, and you make more money if you sell more products.
You would be surprised to see just how much more money you make by increasing your commission rate from 4 to 8 percent.
Take Advantage of Tracking IDs
Did you know that Amazon gives you hundreds of tracking IDs? Many Amazon Affiliates might only use a single tracking ID for their whole website.
If you think about it, you’re leaving A LOT of valuable data on the table. Tracking IDs are great because they let you track what affiliate links are converting better than others, and they might even help you to understand why. Tracking IDs are paramount for, you guessed it, tracking!
As an example, you could use five different tracking IDs and track which of the five links on a review article are sending the most visitors and converting the best.
Once you find a winner, you can roll out what you learned across all of the other review articles on your site, which could significantly increase the total revenue generated by the site. If you start using multiple tracking IDs right away, you can always go back and analyze the data later.
Use ‘Buy-now’ Buttons
It’s true that in-content links work the best for both CTR and conversion, but buy-now buttons are almost just as effective.
When customers see the buy-now button on a site, they see the colors and associate the button with trust because it uses Amazon’s trusted colors and branding. You would be amazed at how much better a review article can look with buy-now buttons.
For ideal results, you should combine these buttons with in-content links. The good news is that there are many Word Press plugins that make it much easier to create and insert these plugins.
Something that I like to do is create a special post for recurring deals. This lets you tell your visitors about products that are on sale far more frequently than others.
You can think of it as a weekly deals type of post. Every week, you can update the post with the newest deals on products within your niche.
Visitors will find the post very helpful and will want to purchase through your affiliate link. A weekly deal post also helps you to build trust with your visitors because it shows them you’re really doing everything you can to help them.
There are some affiliate websites that create these types of posts daily. It’s really up to you to decide how often you want to do it. I’ve found that weekly deal posts are great for increasing the total income you make from the Amazon affiliate program.
All you have to do to create the list is go to Amazon and check the bestsellers section for your niche. You can create a list of the top five or 10 products. I hope these tips will help you to make more money as an Amazon affiliate.